MC+GE™: The Framework Powering the Meaning REVolution
Where Connection Meets High Performance
MC+GE™—Meaningful Connection + Great Expectations is the foundation of our leadership and culture transformation work. It’s a practical, scalable framework grounded in how people grow, how teams succeed, and how culture scales.
When people feel connected and clear, they don’t just show up—they contribute, stretch, and sustain.
The Equation That Drives Exceptional Results
MC + GE = Cultures Where People and Performance Flourish
Most teams today are unbalanced: high pressure with low connection, or caring without clarity. MC+GE unites both.
Meaningful Connection (MC): People feel known, supported, and part of something bigger.
Great Expectations (GE): People have clarity, direction, and accountability tied to a shared purpose.
Together, they create the conditions where trust deepens, expectations rise, and culture accelerates.
What each element brings
Meaningful Connection (MC)™
Being known, valued, supported, and part of something bigger.
MC fuels:
- Trust and retention
- Purpose and belonging
- Resilience and collaboration
Great Expectations (GE)™
Clear vision, values, behaviors, and accountability that drive excellence.
GE delivers:
- Clarity and alignment
- Ownership and follow-through
- Courage and high standards
The Four Zones
MC and GE are your culture levers. When one is missing, the cost is high. Our Quad Chart helps diagnose your culture today—and design the one you want tomorrow.
Explore the three charts below and find your starting point and potential results.
Connected Leaders
We equip leaders at every level to embody and multiply MC + GE.
They’re not just delivering outcomes, they’re building movements.
The REV Network
A living ecosystem of reinforcement, shared language, and community.
Leaders don’t walk alone; they grow together.
Strategic Storytelling
Stories shape identity, spread culture, and make values tangible.
We help organizations turn their culture into a living narrative.
MC+GE In Action
MC+GE™ isn’t a mindset—it’s a method.
We help leaders and organizations put it into practice.
What Leaders Learn to Do:
Build real trust through purposeful connection
Set and reinforce clear expectations
Use accountability to grow, not shame
Sustain culture through rhythms, habits, and storytelling
Where It Works:
MC+GE is proven across industries, missions, and communities:
Corporate + Government: Align strategy, retain talent, and improve performance.
Military + Education + Healthcare: Boost morale, trust, and mission effectiveness.
Nonprofits + Families: Strengthen values, purpose, and unity that lasts.
If people are involved, MC+GE applies. If meaning is missing, MC+GE restores it.
Scalable. Sustainable. Strategic.
REV helps you activate MC+GE across your organization—at the speed and scale you need.
We do this through:
Connected Leaders™: Equipping leaders at every level to drive culture from within.
The REV Network™: A digital ecosystem to support ongoing development and connection.
Strategic Storytelling: Helping you shape and spread a narrative that sustains the culture you build.
This is how culture doesn’t just shift—it scales.
Assess Your Current State
Understanding where you, your team, or your organization currently stands is the first step toward improvement.
Scalable. Sustainable. Strategic.
REV helps you activate MC+GE across your organization—at the speed and scale you need.We do this through:
Connected Leaders™
Equipping leaders at every level to drive culture from within.
The REV Network™
A digital ecosystem to support ongoing development and connection.
Strategic Storytelling™
Helping you shape and spread a narrative that sustains the culture you build.
This is how culture doesn’t just shift—it scales.
Ready to Begin?
You don’t need to change everything. You just need to start building what lasts.
